De Uiteinden & de Trucs van Sciencetext
De uiteinden van Blogging, het doorbladeren trucs en gegevensverwerkingshouweren

De mythe Feedburner

6 februari, 2008 · door David Bradley

Sig Fig. FeedcountAls u een blogger als me bent, vindt u zich wachtend geduldig elke ochtend om uw Feedburner update van tellingschicklet te zien? Als het een goede dag is, zult u een kleine sprong zien die een goedkope trilling aanbiedt, als het niet zulk een goede dag, daar zal zijn een daling is die uw hart voor de rest van de dag zal bedroeven. Deed maar u ooit ophouden om hoeveel van slaaf aan dit dwaze kleine aantal u te denken bent geworden? Ik deed en ik heb beslist het moet ophouden.

De telling van Feedburner schijnt op en neer aan loodje als a, goed, I- niet - kennen-welk. Het is nooit stabiel, day-by-day vari�ėrt het, soms zal er reusachtige aren zijn, soms zal er grote dalingen zijn. Wat men voor de passieve abonnementsdienst zou verwachten is een vrij regelmatige verhoging aangezien een plaats, niet al dit sinusoļdale activiteit groeit. Nochtans, kunt u solace in het feit dat nemen het grootste deel van dit UPS en verslaat wijst neer op geen echte veranderingen in uw abonneeaantallen maar bent eenvoudig aan glitches, insecten, en de manier de mensen tot hun voer afhankelijk van de dag van de week toegang hebben.

Beeld dit. Ik vind een fascinerende plaats. Lees een paar posten denken, „Hey, dit is goed materiaal“, klik de sinaasappel en voeg het voer van RSS van de plaats aan mijn newsreader toe. U kunt voeg het Sig voer van Fig. aan Lezer Google toe, op dit ogenblik, bijvoorbeeld). Zo, van nu af aan word ik regelmatige updates RSS voor die plaats, las materiaal dat ik interessant vind, en fundamenteel vergeet over het. Het gebeurt elke dag voor duizenden op duizenden, als niet miljoenen voer.

Sig de Grafiek van Feedcount van Fig.

Nochtans, nu en dan er niet in slagen de servers van de Lezer Google om hun pings aan Feedburner te melden. Zo, misschien dat situeert bezocht ik had 23 abonnees van Lezer Google onder 112 totale abonnees. Volgende dag wanneer de plaatseigenaar hun feedcount controleert, vinden zij zij onderaan 23 tot 89 zijn. Droevige dag. Dan, 's nachts wordt glitch Google bevestigd, worden de aantallen opnieuw gemeld en feedcount is hulp en een paar nieuwe lezers Google in het koopje misschien bereikt, zodat is de telling 114. Gelukkige dag.

Miscounts van de Lezer van Google zijn niet het enige probleem. Een recent rapporteringsinsect voor Feedblitz RSS aan e-maildienst had plaatsen met een paar dozijn of een paar honderd abonnees die plotseling sprongen melden aan verscheidene duizend. Gelukkige dag? Not really, after a few hours the blogosphere learned of the bug and all those who thought they had passed some kind of subscriber tipping point were back down to earth after a few days once the bug was fixed.

Another problem is the types of news readers your subscribers are using. My Sciencebase science news site is listed in the default feeds offered to users of the Snarfer news aggregator program for instance. As such, the site has gained a not insignificant number of subscribers who choose to add the Sciencebase feed that way. However, the variation in how people use this kind of program day to day and more specifically at weekends or holidays as opposed to working days varies considerably.

The subscriber numbers reported by standalone (offline) feed readers can run hot and cold depending on the day of the week. If it’s a program users install on home machines then numbers will be higher at weekends, because that’s when they’re most likely to use their home machine. In contrast, online readers, such as Bloglines, Google Reader, My Yahoo! tend to be used more frequently during the working week and so subscriber numbers for these systems add more to the total count on weekdays because users cannot install or use a standalone reader on a work or school machine.

Of course, there is some natural attrition. Some people do remove feeds from their lists. However, I have well over 250 feeds in Google Reader alone, and I know other journalists who have thousands. There is simply no time to worry about deleting feeds one may have outgrown or that have stagnated, you simply ignore the headlines from anything that doesn’t appeal and read the decent stuff.

Feedburner countAs such, your Feedburner count may bob up and down like the proverbial “i-don’t-know-what” over the course of days depending on feed aggregator usage, reporting errors, and other vagaries. It’s one of the reasons I don’t display the Feedburner chicklet on this site. You can reveal the Feedburner count of many sites even if they don’t choose to display it.

Anyway, as long as your site itself is active and growing and adding great new content on a regular basis, you should see a general upward trend in feedcount, but there’s no real need to check the count every day is there?

11 responses so far ↓

  • Chris Bloczynski // Feb 6, 2008 at 5:05 pm

    Nice article. I remember when I was a new blogger, it would just break my heart when the numbers dropped. When I found out that it’s going to bounce around from day to day depending on who accesses my feed in their news readers, it made me feel better that people weren’t unsubscribing the day after they subscribed… pretty much my worst nightmare at that point in time!

  • David Bradley // Feb 6, 2008 at 5:24 pm

    It’s that feeling of rejection that must pervade the blogosphere, especially when someone has just a few dozen subscribers. It doesn’t feel so bad to see a fall of a few hundred once you’ve got thousands because you know there really couldn’t have been a mass exodus. Even if you post a really cr*p post it would be just too much of a coincidence for so many readers to turn coat and leave all on the same day.

    db

  • Hsien Lei // Feb 6, 2008 at 6:38 pm

    So that’s the secret to Sciencebase’s incredible feed subscription numbers….

    I always have a giggle when someone mentions losing a reader or three based on feedburner stats. As you said, they provide the gist of a blog’s performance but they are not precise AT ALL.

    Hsien Lei’s last blog post..Genetic Testing for Psychiatric Diseases

  • David Bradley // Feb 6, 2008 at 7:50 pm

    Exactly right Hsien. I just checked, Snarfer accounts for less than 600 readers, which is about a fifth of the total subscribers for Sciencebase.

    db

  • ChemSpiderMan // Feb 7, 2008 at 12:53 am

    Your post prompted me to look at ChemSpider stats. It’s over 400 readers. I check so infrequently I had to figure out the password. I used to check Alexa regularly but so much checking was such a waste of time…I got clear with I am not writing for stats but because I want to.

  • David Bradley // Feb 7, 2008 at 9:22 am

    Having said all that, I was pleased to see Sig Figs subscribers reach a new peak today…176 ;-)

    db

  • rob // Feb 10, 2008 at 8:11 pm

    Ive seen this too David.

    Have you noticed too that over the weekend especially it usually drops off as well?

    Im not overly bothered these days, I cant seem to get beyond the 200 + or - mark!

    Maybe I need to blog more or get out more, or hey, buy myself a dog even :D
    rob’s last blog post..Writing or Buying Paid Posts

  • David Bradley // Feb 11, 2008 at 3:20 pm

    Weekends are usually the low point of the week, total lack of people ping their feed readers cos they’re doing something far more interesting than reading my blog ;-)

    db

  • Sonia Simone // Feb 21, 2008 at 8:29 pm

    I had to limit myself to checking twice a month, on about the 1st and about the 15th, to keep from driving myself completely out of my mind.

    To be most accurate, I should probably do a three-day check at those times, and track the average. But I just check it on a weekday some time around that point. It’s a useful thing to check as a trend, but not useful at all day to day.

    Sonia Simone’s last blog post..Giving Your Readers a Break

  • David Bradley // Feb 22, 2008 at 7:55 am

    Exactly right Sonia. Yesterday (Feb 22) was a case in point absolutely everyone was showing a huge dip. Not that I was fastidiously checking or anything, honest…

    db

  • David Bradley // Jun 25, 2008 at 9:33 am

    Sig Figs has been hovering above the 200 subscriber-mark for a few weeks now. Not sure we’re ever going to break into the big time, but you never know…

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