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How to Boost Your Feed Readers如何提升您的饲料读者

July 6th, 2007 · by David Bradley 2007年7月6日,大卫布拉德利

Recently, I left a comment on a fellow blogger’s最近,我留下了评论,对一位同行Blogger的 site网站 suggesting he add a small link to a “他建议添加的一个小环节,以一个“ What is RSS什么是RSS ?” post close to his feed subscription button. ? “后接近他的饲料订阅按钮。 My rationale was based on my experience with Sciencebase subscriber numbers and some insider knowledge on web surfing habits and how these might translate into subscriptions.我的理由是基于我的经验与sciencebase登记号码和一些内幕的知识,网上冲浪的习惯和如何将这些有可能转化为订阅。

Adding that link added at least 30-40% new RSS subscribers at Sciencebase, bringing the count up from around 1500-1600 to well over 2500 and some days showing 2700-ish.加入连结的补充,至少有30-40 %的新的RSS订阅在sciencebase ,使计数从1500年至1600年左右,远远超过2500年和一些天显示2700 - ISH展览会。

Is posting a “What is RSS?” post patronising?是张贴了“什么是RSS ? ”后光顾呢? Well, for the relatively small number of visitors to any site who are tech savvy, feed aware, or generally already in the know, they may be mildly offended.那么,对于相对较小的旅客人数的任何网站的人是精明的技术,饲料知道,或一般,在已经知道,他们可能是轻度冒犯。 How could you, the blogger, think that they, the reader, may have overlooked something that most bloggers consider a fundamental feature of their sites?你怎么可以上, Blogger ,认为他们,读者,可能忽略了一些最博客考虑一个根本特征,他们的网站呢? Well, market research shows that anywhere between 90 and 95% of the population still do not know what a blog is.那么,市场研究表明,在任何地方之间的90和95 %的人口,仍然不知道什么是博客。 Even while they are reading a blog many visitors will not see a distinction between a blog with a latent newsfeed and an ordinary site with no RSS.尽管他们正在阅读的博客很多旅客将不会看到区分博客与潜在的新闻和一个普通的网站没有的RSS 。 Many certainly will not know that clicking one of those trendy (orange) feed icons will take them into a whole new realm in which they can read a website without even having to visit it.许多当然不会知道,单击其中之一,这些时髦的(橙色)饲料图标会采取使他们成为整个新的境界,使他们能够阅读网站甚至没有考虑访问。

I still get blank stares from friends and relatives when I mention blogs, rss, rdf, newsfeeds, and such, and even one or two web designer colleagues are yet to embrace the technology.我仍然得到空白stares从朋友和亲戚,当我提到博客,使用RSS , RDF的,新闻推送,而这些,甚至一个或两个网页设计师的同事尚未拥抱技术。 Adding that “What is RSS?” post might just make all the difference between their never finding out and actually subscribing to your feed with Bloglines, Google Reader, or Firefox Active Bookmarks.补充说, “什么是RSS ? ”后可能只是使所有的差别从来没有找出来,其实订阅到您的饲料用Bloglines , Google阅读器,或Firefox积极的书签。

Most people still hit sites almost randomly while searching for their keywords in a search engine.大多数人仍然击中的地点,几乎随机的同时,寻找他们的关键词在搜索引擎。 So, make it easy for them to stick around.因此,他们更容易坚持左右。 Add a “What is RSS?” post and bring them into the fold.添加一个“什么是RSS ? ”后,把他们纳入倍。 You never know you might even find some of your friends and family subscribing to your newsfeed.你永远不知道你甚至可能会找到一些您的朋友和家人订阅到您的新闻。

As an afterthought, it occurred to me that you do not even need to create the actual What is RSS?作为一种事后的,它发生的,我认为你甚至不需要创造的实际什么是RSS ? page if you are using Feedburner.网页如果您正在使用feedburner 。 Just add the text to make it look like a link below your feed icon but have it point just the same as the icon to the feed itself and let Feedburner do the explaining for you.刚才添加的文本,使其看起来不像下面的链接图标,您的饲料,但它所说的一样,该图标以饲料本身,让feedburner这样做解释给你。 If a visitor using Firefox clicks the link they may get Firefox’s explanation instead, but either way it’s an explanation nonetheless.如果访问者使用Firefox点击链接,他们可能获取Firefox的解释,不是,但无论哪种方式,它的解释,然而。

10 responses so far ↓ 10的反应,到目前为止↓

  • Robert Irizarry 罗伯特irizarry // / / Jul 6, 2007 at 5:51 pm 2007年7月6日在下午5时51分

    I think adding a “What is RSS?” link is a great idea.我认为加入一个“什么是RSS ? ”链接是一个伟大的想法。 My blog isn’t technology related so this has a great deal of potential for growing RSS subscribers.我的博客是不相关的技术,所以这有一个很大的潜力,越来越多的RSS订阅。

  • David Bradley 大卫布拉德利 // / / Jul 6, 2007 at 5:58 pm 2007年7月6日在下午5时58分

    Yep, I always had a page on Sciencebase explaining what RSS is, but never really put the icon and the explanation together in a coherent way. yep ,我始终有一个网页上sciencebase解释什么是RSS ,但从来就没有真正把图示和解释,在同一个连贯一致的方式。 With Sciencetext, I’m experimenting with a “What is RSS?” tag as part of the icon itself, see above left.与sciencetext ,我试验了“什么是RSS ? ”标记的一部分,该图标本身,在上面看到的离开。 That leads straight to the feed, but hopefully the majority of users are going to see something sensible either courtesy of their browser or Feedburner…numbers are up by about 15% since yesterday but that might just be a blip, I’ll give it a week to have a real impact and if it doesn’t I’ll point the phrase to a proper expo page.导致直对饲料,但希望大多数用户将会看到一些明智的礼貌无论是他们的浏览器或feedburner …号码是由约15 % ,自昨日起,但可能只是一个位置亮点,我就会给它一个周有一个真正的影响,以及如果它不,我会点的词组一个适当的博览页。

    db分贝

  • David Bradley 大卫布拉德利 // / / Jul 6, 2007 at 6:44 pm 2007年7月6日在下午6时44分

    As an additional thought for boosting one’s feed readers, never forget the email option.作为额外的思想,推动一的饲料读者,永远不会忘记的电子邮件选项。 You may only vaguely remember mailing lists…those newsletters that arrived plumb in your inbox on a regular basis before the days of blogs, rss, rdf, atom, wikis, wakis, waikikis etc.您可能只依稀记得,邮寄名单…这些通讯,抵达铅垂在您的收件箱定期就前几天的博客,使用RSS , RDF的,原子, Wikis的, wakis , waikikis等。

    It is always worth providing the option.它始终是值得提供的选项。 There are still a good number of people who might have an invaluable contribution to make who would instantly sign up for an email “feed” but might still be reluctant to added your rss to their aggregator.仍然有一个良好的有多少人可能有一个非常宝贵的贡献,使他们即时注册一个电子邮件“饲料” ,但可能仍不愿补充说:您的RSS他们的汇集中心。

    And, of course, there are those people who haven’t yet been turned on to rss at all…let alone wakiwikis. ,当然,还有那些人那些尚未被拒绝就到RSS在所有…更遑论wakiwikis 。 (Which is where the “What is RSS?” tag comes into its own). (这是哪里“什么是RSS ? ”标记的生效本身) 。

  • Wayne Smallman 韦恩smallman // / / Jul 10, 2007 at 12:01 pm 2007年7月10日在下午12时01分

    I think it’sa valid point because you can never assume too much about the tech’ savviness of the people traipsing around your website.我认为这是有效的一点,因为你不能承担太多的关于高科技'精明的人traipsing左右,您的网站。

    I certainly wouldn’t be offended by seeing such a thing.当然,我不会冒犯看到这样的事情。

    I might even try it myself…我可能甚至尝试自己…

  • Hsien Lei 贤雷 // / / Jul 11, 2007 at 9:01 am 2007年7月11日在上午09时01分

    I think the better alternative is the email option because people who don’t understand RSS are probably less likely to even use an aggregator like Google Reader or My Yahoo.我认为较好的替代方法是电子邮件的选择,因为人,不明白的RSS很可能是不太可能,甚至使用汇集一样, Google阅读器或我的Yahoo 。

  • David Bradley 大卫布拉德利 // / / Jul 11, 2007 at 10:32 am 2007年7月11日在上午10时32分

    Hsien, I think you’re right, but the big disadvantage of the mailing list option is that it is the kind of missive that will easily get caught up in spam filters.贤,我认为您的权利,但大的缺点,邮寄名单的选择是,它是种missive ,将很容易追上,在垃圾邮件过滤器。 But, point taken!但是,采取点!

  • Wayne Smallman 韦恩smallman // / / Jul 11, 2007 at 10:41 am 2007年7月11日在上午10时41分

    Email is good as an option, but not as a default.电子邮件是好的,作为一个选项,但不能作为一个预设的。

    Thinking things through, it means that the process gets broken, or at least interrupted.思想的东西通过,这意味着这一进程获得突破,或至少中断。

    Which means there’sa better than average chance the recipient just won’t follow the CTA (Call To Action) up.这意味着有更好的机会比平均受援国只是将不会按照CTA的(行动呼吁) 。

    Not the ideal scenario…并不是理想的情况下…

  • Hsien Lei 贤雷 // / / Jul 11, 2007 at 11:06 am 2007年7月11日在上午11时06分

    There’s no perfect way.有没有十全十美的方式。 Most of my friends and family visit sites directly.大部分我的朋友和家人访问的网站直接。 My husband, who’s generally pretty up on things, asked me just last week what RSS meant!我的丈夫,世卫组织的一般漂亮了的事情,问我,就在上周,什么是RSS的意思!

  • Wayne Smallman 韦恩smallman // / / Jul 11, 2007 at 2:26 pm 2007年7月11日在下午2时26分

    OK, here’s the fix: David, I think you ought to start a petition for an RSS Day, build some education and inform people of the benefits.确定,这里的该修补程序:大卫,我认为你应该开始一份请愿书,为一个RSS天,兴建一些教育,并告知人民的利益。

    RSS is a rising star these days, what with Yahoo! RSS是一种新星这些天来,有什么用Yahoo ! Pipes doing funky stuff with feeds, so there’s still room for growth.喉管做时髦的东西与饲料,因此仍有增长。

    But the thing is, if you’re using an up-to-date browser, you don’t even need to know what RSS means.不过,这件事是,如果您使用的是切合时宜的浏览器,你甚至不需要知道什么是RSS的手段。

    With the likes of Firefox, feeds from websites and ‘blogs are discovered automatically…与喜欢的Firefox ,饲料从网站和'博客,发现自动…

  • David Bradley 大卫布拉德利 // / / Jul 11, 2007 at 5:04 pm 2007年7月11日在下午5时04分

    Great idea Wayne, I’m designing the branded buttons and banners right now…watch this space.韦恩的伟大构想,我的设计品牌按钮和横额,现在…观赏这个空间。

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