What can online businesses learn from their web logs? According to Xueping Li of the Intelligent Information and Systems Laboratory, at the University of Tennessee, Knoxville, and colleagues, analyzing the information you can gather about the traffic to your website, whether…

Remember Alexa? It was one of the earliest add on search toolbars for web browsers and came in for a lot of criticism early on as it showed up in the alerts and logs of anti-spyware programs. It is, of…

I’ve got an awful feeling this tip is going to turn out to be one of those “Durr” moments, my almost-teenage son would know all about and think I was a total dolt for not. Anyway, as most bloggers know…